I'm going to come right out and go on record by saying that I think Mission Statements are silly - particularly if you make them public and part of your marketing strategy. This flies in the face of … [Read more...]
Goals versus Resolutions
This is the time of year when people tend to identify something they want to change about themselves and they make a "New Years Resolution". Let me go on the record as saying that I HATE New Years … [Read more...]
Surviving Architecture School
Despite what you might hear, architecture school is terrific. I know that it isn't easy and I can still remember moments of crippling panic as I looked around the studio during my presentation. Fast … [Read more...]
Architecture and The Art of Getting it Wrong
Architecture is not a trade, it's a craft ... and it normally takes years of practice before you start to routinely exist in the delicate balance between programming requirements and artistic … [Read more...]
Architects and the AIA
If you receive any sort of professional correspondence from me, you will see three letters after my name ... Robert Borson, AIA The acronym "AIA" stands for the American Institute of Architects, … [Read more...]
Architectural Interns – “Just Follow the Recipe”
Gather round the drafting table kids, now that I've replaced my computer, it's time for Grandpa Borson to dole out some more important and life altering advice. If you swing through my site with any … [Read more...]